Binary options site spends $99,000 to rebrand as Binary.com

Site spends nearly six figures to rebrand with better domain name.

The binary options website formerly known as BetOnMarkets.com has purchased the domain name Binary.com and rebranded to the new domain name. 

See more at: http://domainnamewire.com/2013/10/25/binary-options-site-spends-99000-to-rebrand-as-binary-com

The company’s CEO disclosed to Domain Name Wire that the purchase price was $99,000. The Binary.com domain name was previously owned by a technology company called Binary Systems.

“After 14 years in business we decided to re-brand and acquire a category defining domain,” said Jean-Yves Sireau, CEO of Binary.com. “Binary.com is the perfect fit as it describes our business perfectly whilst the new tagline ‘Sharp Prices, Smart Trading’ communicates our ethos and commitment to our clients.”

Sireau certainly understands the value of a good domain name like Binary.com.

“For me a domain name has to clearly state and define the offering, easy to search for, memorable and easy to remember and most importantly be a domain our business can expand with – hence why binary.com was the right domain for us,” he said.

Binary options allow people to bet on future prices (and price movement) of currencies, stock indexes, and commodities.

See more at: http://domainnamewire.com/2013/10/25/binary-options-site-spends-99000-to-rebrand-as-binary-com Sphere: Related Content

BetOnMarkets Customer Survey Raises Money for Charity

The Directors of BetOnMarkets, the leading fixed-odds trading provider with over 300,000 customers worldwide, are delighted to announce that our recent online customer survey has raised a $2,870 for the AKU Society.  AKU (short for Alkaptonuria) is a rare genetic disease also called Black Bone Disease.

The online survey that went with our company Christmas card was issued to our customers to provide us with feedback on how to improve our products and services.  Our decision to donate $10 for every completed survey has helped raise the profile of AKU, which is a chemical model for osteoarthritis, a disease affecting millions of people.

Jean-Yves Sireau, CEO of BetOnMarkets, said:

“We are delighted with the feedback we have had from our customers, who by answering a few questions have contributed to such a worthwhile charity.  Our business is people driven, but it’s not always easy to get the feedback needed to improve our services, especially when you’re not getting too many complaints. For us, the survey proved incredibly successful and it’s a process that we will repeat in the future.  We care about what our customers think and remain committed to improving our services.”

To find out more about Alkaptonuria and how you can help, go to: www.akusociety.org.

Contact:

Karen Yap

www.Betonmarkets.com

Email: info@betonmarkets.com

Skype: Bomaffiliates-karen

BetOnMarkets

Launched in 1999, BetOnMarkets is the leading fixed odds financial trading provider, allowing customers to trade on: Forex, Indices and commodities, whilst limiting their losses.  The company offers a range of trades including: Rise/Fall Bets, Higher/Lower, Touch/No Touch, In/Out and Run Bets.

AKU

AKU is an ultra-rare genetic disease affecting one in 500,000 people. It is due to a missing enzyme leading to the accumulation of an acid that turns bones and cartilage black and brittle, leading to severe disability and pain. It was the first genetic disease ever identified, in 1901, but more than 100 years later there still is no cure.

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